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Application of Situational Teaching Method in Marketing Course Teaching

[Abstract]: In order to cultivate comprehensive development of marketing talents, secondary vocational schools should stimulate students 'interest in learning in teaching, improve teaching efficiency, enhance teaching practicality, improve students' practical ability, and meet the needs of social and corporate development. Situational teaching method is an effective teaching method at present, which can not only improve teaching efficiency, but also promote students' all-round development. The article analyzes the role of situational teaching and discusses its application in the marketing course teaching.
[Author Unit] : Jiangsu Model Art School
[Classification number]: G712.4; F713.50-4

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【references】
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1 Yang Jianmei; Liu Yi ;; Application of Situational Teaching Method in Marketing Teaching of Secondary Vocational Schools [J]; Educational Teaching Forum; 2015-06
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1 Wei Jianghui; An Attempt of Marketing Scenario Teaching [J]; Small and Medium Enterprise Management and Science and Technology (1st Issue); 2009-09
2 Jin Yimin ;; Application of "Scenario Simulation" in Marketing Teaching [J]; Secondary Vocational Education; 2009-12
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